We are delighted to announce that Sigma is offering a 28-70mm F / 2.8 DG DN | Contemporary goal on day 8 of the ePHOTOzine Christmas prize draw!
Smart & Nimble: Sigma’s new standard full-frame hybrid zoom
The new SIGMA 28-70mm F / 2.8 DG DN | Contemporary is the ultimate portable standard zoom lens for L and E mount mirrorless cameras. It combines exceptional optical performance, constant F / 2.8 aperture and a lightweight, compact body. It has an optical design similar to that of the 24-70mm F / 2.8 DG DN | Art but is significantly smaller and lighter at just 56% of its weight. In fact, at the time of release, this is the smallest and lightest standard zoom with a constant F2.8 aperture for full frame mirrorless cameras. The lens is very versatile and is perfect for a wide range of photographic applications including landscapes, portraits, weddings, street, close-ups and architecture. It’s also great for video and light enough to use on a small electronic gimbal.
True to the basic concept of the Contemporary range, the 28-70mm F / 2.8 DG DN has been developed to offer the right balance between performance and portability. It has been designed to deliver exceptional image quality that rivals SIGMA’s Art Line lenses. Relying on advanced technology, the optic has an advanced design that includes three aspherical elements, two FLDs and two SLDs. Despite using less elements in total than 24-70 mm F / 2.8 DG DN | A, The design results in deep correction of axial chromatic aberration and sagittal coma aberration, which cannot be corrected using the camera, allowing users to create uniformly sharp images of the body. center at the edges of the frame.
The lens features a single lightweight focusing element, which keeps the AF unit small. This, together with a quiet and fast stepper motor, allows for highly responsive and near-silent autofocus performance, ideal for fast-moving subjects like children and pets.
Weighing only 470 g, the 28-70 mm F / 2.8 DG DN | It’s extremely light for this type of lens, and when attached to the SIGMA fp, the whole setup is only 890g. The supreme portability offered by a camera system that weighs less than 1 kg gives photographers enormous freedom and flexibility to achieve their creative vision.
Sigma is now one of the very few imaging manufacturers whose products are uniquely made in Japan. This gives us full control over our production processes and helps us maintain the highest levels of quality control over the design, manufacture and construction of each product. Great care is taken to ensure that the highest quality materials are chosen. The lens comes with an AF / MF switch, which has a firm but ergonomic action, and the focus and zoom rings are smooth and precise thanks to SIGMA’s advanced lubricant technologies.
The intuitive, high-end construction of the lens makes using it as exciting as seeing the incredible images it can produce, inspiring you to begin to realize your creative potential.
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